DIGITAL MARKETING CONSULTING

 

The digital economy moves quickly, and so must we.
For businesses to thrive and grow, Wecomex has created a set of services designed for businesses who want to stay competitive and grow in an entirely new way.

Our services involve the following key elements:

  • Data-driven - Use data to gain insight into your customers and turn this knowledge into actions.
  • Customer focused - Create more meaningful experiences by developing customer focused content.
  • Mobile ready - Prepare for the shift to a mobile-only world.
  • Cross-channel - Start conversations with your customers that deliver a consistent message across all channels.

Our services are designed to go further, faster and work in the real world. 

 
 

 
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Online MARKETING strategy

Online marketing strategy is no longer an option, it’s a necessity, proven by research. Our approach effectively sets the direction, sequence and necessary resources to establishes a clear path of action.

We develop a framework for planning your digital marketing strategy by:

  • Understanding the impact of digital on customer behaviour, targeting and tracking.
  • Evaluating existing and emerging marketing channels and tools.
  • Building and maintaining successful relationships.
  • Establishing a clear online value proposition.
  • Managing a campaign from development to roll out and from tracking to evaluation.

Wecomex helps you develop a winning strategy that accelerates growth


 

Social Media

Social media allows your business to connect and engage with consumers and establish a brand reputation. Social media marketing is a strategic and methodical process that raises brand awareness and enhances your company’s influence.

Our approach to social media marketing is based on 5 simple pillars that demonstrate “How to Leverage Marketing Success Over Social Media”:

  • Know your customers and define the audience
  • Deliver the message and create content that resonates
  • Define the experience
  • Monitoring and responding
  • Measure and optimise

Social media marketing has become a powerful marketing technique to improve business effectiveness. Enquire with us today for a tailored plan.

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Digital Content Strategy

Content marketing is not just a desirable; it’s a must-have. Content marketing creates value and helps people formulate opinions. It answers questions and provides fundamental, basic information to educate customers.

Our unique 7-step process for developing a digital content strategy is based on:

  • Gaining audience insight
  • Evaluating  current content and identifying what new content is needed 
  • Propagating content
  • Identifying and maximising distribution channels
  • Measuring how you will gauge performance and continually optimize your efforts
  • Building a credible reputation
  • Broadening your reach & boosting website traffic

Marketers from small to large sized companies gain an advantage by utilising powerful and carefully crafted content. 


 

Search Engine Marketing

n today’s competitive market, combining search engine optimization (SEO) with paid search advertising (PPC) dramatically improves your online marketing efforts. Our PPC service uses best-practices, efficient tools and proven techniques that give you the ability to target potential clients you might not otherwise reach.

The approach is based on maximising ROI and driving increments through:

  • Defining your overall digital marketing objectives
  • Knowing your audience and managing the conversion funnel to speak directly to that audience
  • Using powerful bid management tools and reporting techniques to maximise ROI
  • Integrating with other online channels
  • Selecting the predictive bidding strategy, including effective use of automated costs per acquisitions and ROI strategies

While you focus your attention on your business, we maximise your website’s visibility.

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