INTRODUCTION to SEO

 

Course Overview

As part of any digital marketing strategy, Search Engine Optimization (SEO) is key channel to driving customers to your business via online platforms.
This SEO training is a quick-start course to effective SEO practices. Your easy-to-digest Introduction to SEO teach imperative methodology used to improve the visibility of websites using different strategies and techniques.

Using a calculative and practical approach, this course teaches you the techniques, practical implementations, and concepts of SEO that will enable you to get to grips with the fundamental aspects of search engine optimisation.

What will I learn

  • Incorporate effective SEO into digital mix.

  • How to use keywords, link building, and online social media marketing

  • How to implement SEO-specific plans and strategies.

 

What will we cover?

  • Introduction to SEO

  • Evolution of Search Engines

  • Ranking in SEO

  • Introducing to the Google Tools Suite

  • Obstacles in SEO

  • Sitemaps

  • Keyword research and strategy

  • Link Building

  • Content consideration

  • SEO Hub: Utilities and Toolsets

  • Social Media Marketing and SEO

 

Date, Location and Price


Date
9 Nov 2019

Duration:
1 sessions

Time
10:00 - 17:00

Location
45 Russell Square,
London WC1B 4JP

Cost
£120

Quantity:
Enrol Now


Date
7 Dec 2019

Duration:
1 sessions

Time
10:00 - 17:00

Location
45 Russell Square,
London WC1B 4JP

Cost
£120

Quantity:
Enrol Now
 

SEO is an essential part of any successful marketing strategy.

Since the moment SEO appeared in our lives, everybody in the field started talking about it. It became a never-ending discussion.

If you want to establish an ongoing SEO program with the goal of increased traffic and search prominence, this practical step-by-step SEO training will help you understand SEO methodology. No matter your background, this SEO course has helped many people to exploit SEO you through search engine optimization techniques used to grow countless companies online

 

Next Course


Date
9 Nov 2019

Duration:
1 sessions

Time
10:00 - 17:00

Location
45 Russell Square,
London WC1B 4JP

Cost
£120

Quantity:
Enrol Now
 

About our Tutor

Sal is a seasoned digital manager. He manages large SEO teams aiming to create a win-win solutions by improving the match between searchers and websites. In 2014 he was part of leadership team that sold one of the most successful digital business in UK, over 80% of the revenue were generated by SEO. Beside being a practitioner, he’s teaching for the University of Cambridge, CIM, Institute of Digital Marketing. He excels in delivering his wide experience to delegates within an easy to understand framework and using practical real world examples.

 

Who should attend

This SEO training course is aimed at beginners who want a quick, no-nonsense introduction to SEO. No prior experience or knowledge of SEO is required to understand the concepts in this book.

 

What to bring

Please bring along your own laptop and charger. WiFi access is available to all attendees. Spare computers will not be available on the day – so it’s essential you bring your own computer.